automotive | Amberhill Associates Ltd ©️Chris Robinson

At today’s Paris Motor Show British Automotive manufacturer Jaguar Land Rover revealed 2 fantastic new vehicles. The new aluminium bodied Range Rover and the fabulous new F-type sports car, Jaguars first for over 30 years reviving memories of the iconic 60’s classic the E-type. These vehicles illustrate the very best of British Design and Manufacture. The Quality standards and attention to detail in Design, Product Development and Manufacturing are second to none.

Jaguar Land Rover goes from strength to strength with annual sales over 50% up on the previous year, and all this in the depths of a recession.

This proves that excellence in design, product development, engineering & manufacturing can create tremendous commercial success & generate thousands of high value jobs.

Take a look at the unveil by following this link:-

http://microsites.jaguar.com/LVS/Paris2012/gl/en/

chris@projectsguru.co.uk

The UK automotive industry is set to break its all time production record of 1.92 million cars (set in 1970!!) in 2015. These figures are from the Society of Motor Manufacturers & Traders.

This success is hard won and it has been a long upward climb to return to the heights of the 1970’s. It is hard to believe that UK auto manufacturing then represented approximately a 10% world share. Now it is just over 2%.

A heck of a lot of ground was lost following the 1973 oil crisis and the gradual decline of British Leyland.

Success now depends on innovative Product Design. Take a look at Jaguar Land Rover’s Evoque (see above) which has sold over 100,000 units in it’s first year and has led to 24/7 manufacture at the Halewood plant.

Another great example is BMW’s mini which is turned out at it’s expanded Oxford plant.

Manufacturing in the UK Automotive industry has been revolutionized since the sad days of the 1970’s, much of this led by Nissan in the North East with the adoption of Japanese manufacturing techniques such as LEAN & JIT.

If we can capitalize on current success the UK Automotive industry has a terrific future.

chris@projectsguru.co.uk

www.projectsguru.co.uk